Client: Genesis
Agency: Innocean Berlin
Role: Creative Director & Head of Art
CCO: Gabriel Mattar
ECD: Ricardo Wolff
CD: Maso Correa Heck, Marcelo Pignatari
SR AD: Ahmet Kilic
AD: Mandeep Kumar
JR AD: Changkyu Ku
SR CW: Noha Fahmy
CW: Gustaf Haffling
JR CW: Quynh Tran Khanh
CLIENT SERVICE DIRECTOR: Jonathan Hill
ACCOUNT DIRECTOR: Anna Moskalenko
HEAD OF TV: Fabian Barz
SENIOR PRODUCER: Jürgen Joppen
PRINT PRODUCER: Andrea Bößenecker
STRATEGY DIRECTOR: Jörn Ballentin
Film Production Company: STINK GmbH
Director: Salomon Ligthelm
DOP: Christophe Collette
BTS: Arlindo Camacho & Filipe Correia
DOP: Jorge Luis Dieguez
Photographer: Damien De Blinkk
When was the last time you saw the world in a new light?
With this thought-provoking question, the South Korean premium car brand Genesis and their lead creative agency Innocean Berlin team up to launch the new all-electric GV60.
