Client: O2 Filmes
Agency: Santa Clara M&C Saatchi
Role: Conception, Art Direction & Design
Illustration: Leandro Lima

Press & Recogntion:
2012
Gold (Press) - ABP

What goes on in a creative person's mind?

This is the answer for that question. A visual journey that shows how ideas, references, concepts, inspiration, and certain dose of madness can be combined to prodce a new work of art - be it a movie, a play or a TV show. In short, it shows the creative process happening through the Story Touch - a software that lets the screenswriter graphically visualize every aspect of the script.